Wednesday, October 23, 2013

We Are Back!

We are back, as said by Arnold Schwarzenegger in the terminator movie. But he said I will be back. What difference? None. 

At once all computers at home conked out. Our laptop, son's desktop, both decided to strike. Our laptop was beyond repair, the repair centre girl sweetly told us, noting the pain on our face. We realised then that laptops are delicate little things - like wives - and we were pretty rough on it. Our work and pictures and artworks were saved in disks and and something called "dropbox" which is amazing, so check it out. In the retired state that we are in, we can't afford to invest in a new laptop, though we hear the thingamajig costs a lot less than before. We had paid two salaries to buy our laptop and had starved to make ends meet. Well, ahem!

So, sonny has gone and upgraded his desktop, which working fine, thank you. Being a computer scientist he knows the insides of the scrawny thing we are writing this on. What we see as a mass or wires and blinking lights hold meaning to a computer scientist because, like a doctor, he can spot what is wrong. "The Hard Disk is corrupted," he says. While we know of corruption in high places we don't know what corruption has to do with computers. May be, the hard disk borrowed some money from the mother board and didn't pay it back. Which brings us to mother board, whoever thought of mother as a board is plain sick in his thinking apparatus. This one has a good stereo attached and listening to music is a wonderful experience. Not quite the experience we have had yesterday when we listened to the Bose stereo at Croma in Belapur. That music was so good, the guitar chords so pure, it brought tears to our eyes and a lump in the throat. (We always listen to guitar chords, as we play the instrument, at least, try to.)

Be that as it may, we were warned to be extra careful while using this desktop, don't download anything, said sonny. And who bought this contraption in the first place? Okay, we let it pass.

The landmark of our completing ten years of blogging has passed and no one took notice. We asked the newspapers who we know to do a story on us (so it will help with the novel) and none of them responded. Who wants to feature a pony-tailed blogger? Hm, the world has other things to do.

The pony-tail is growing fine despite the barbs aimed at it. We have drawn stares, comments, denunciations, anger, surprise, laughs over our pony-tail, which is also fine. Guess it will take some time to get adjusted to. Shahrukh sports one is our constant excuse. It looks different and writers should look different. We grew it to remind us that we have a novel to complete. We have not edited it for the last three days, which is being lazy. But our financial worries overtake our writing, which needs calm and intense concentration. Will we be able to give it (novel) that? What's the purpose of all this if it will be rejected? Should we go on? What difference will it - the novel - make. Will it alter our complacency, that smug all-knowing world where things are swept into the past without a thought? Does society need someone to document its stories? Isn't it futile considering there are hardly anybody who attends book readings? Aren't we wasting time as the industrial worker from the oil company living next door thinks. (He has a car, two bikes, a bungalow  lots of gold, Diwali bonus, what have you?)

A barrage of such questions almost floored us yesterday. Sometimes the loneliness of old age can be excruciating. Doubts can overcome one and cast a pall of gloom on our very existence. 

But we plod on regardless. As Ram Chander the securityman at the nearby newly-opened hospital in the neighborhood says, "din kat raha hai." We became acquainted on our morning walks. Meaning days are "being cut" from the gross total of our living days. That's a clumsy translation, but we will let it stand. We are hungry and lunch is waiting.

Wednesday, October 2, 2013

Why We Don't Have Good Copyeditors?

We recently read a few pages of an anthology, one in which our short story was published. Then we put the book down and winced. Winced because there were a lot of mistakes, that even the most underpaid sub-editor (a tribe of which we used to be a member) would have discovered. We wondered if the copy has been "subbed" at all. That hurt us because it was our book, one we made our debut with. It made us feel like dirt. To our horror, we discovered later that these days publishers don't employ the tribe called "su-editors" or "copyeditors". They do an editing online and then it goes to press. There is lot of difference between editing online and correcting proof on paper. Online you tend to scan and not really read, many, many, errors thus get overlooked.

We think this was the horror story which was waiting to happen, putting the computer to work where it couldn't be of any help. A story that has killed the demand for good copy editors, which, partially, contributed to our downfall. The copy desk, once the privilege of well-read, all-knowing, grammar-proficient sub-editors who really controlled quality is now dead, as an institution or otherwise as a profession. That's why Indian novels turn out to be of atrocious quality, you turn away in disgust at the mistakes. Pick up a Bhagat or a Trivedi and you are spot on. Combined with this is the fact that there aren't anything called fact checking or research and the book becomes a poor cousin of those produced abroad.

In the mad scramble for releasing titles, publishing houses are forgetting a very important ingredient of the publishing process, the copy desk. No, this is not self glorification, this is the plain truth. Everyday we have to wince through the growing number of mistakes in newspapers and magazines and, believe us, the online media isn't free of them either. You don't have to skim deep enough, you will find the bloopers floating on the surface itself. I have a novel before me which begins "Only one death reported in the press," in the second line. It seems as if one death rose from some graveyard and reported itself to the newspapers concerned.

Don't worry, the meaning is clear, no? Why bother with grammar or syntax as long as meaning is clear? True not all writers (including us, yes, we need a lot of editing) are perfect, but a second opinion is what the publisher must seek and what could be better than the in-house second opinion of the sub-editor? I have worked under brilliant Chief sub-editors (the leader of the copy desk) who could point to a mistake though the entire team might have overlooked it.

Ah, those were the days! Could we bring them back please!

Thursday, September 26, 2013

Fwd: Sitting in a Mall and Wondering What Went Wrong

Now that we are retired from corporate life - ostensibly for writing (ah well, the novel is chugging along) - we spend a lot of time in malls, just browsing, seeing the branding, reading books in the bookstores, and generally bumming around. We see a lot of branding material, which used to be what we were doing when we threw it all away to devote time to writing. We see displays, standees, shopsigns, shopfronts (vinyl, acrylic, plastic you name it), we see flexes featuring bloopers ("ends of season sale", "Upto 50% discount" and in a luxury brand store "100 % genuine leather"), we see them and think of our days in marketing. There were exhibitions, events, kiosks, promotional brochures (leaflets) to be written and designed, websites to be populated with content, ads to be written and released, all great fun till you burn out with the urgency of it all. Everything is wanted with great speed and accuracy, everything is decided at the last minute. And there were ad agencies and suppliers to be paid and kept happy, which they were not, a swollen-headed tribe that they are. 

We were at this mall today and we see another veteran like us - a statesque grey-haired sardarji - also studying the landscape sitting on the bench where we sat. We wanted to reach out and ask what he did during his lifetime and how he is doing. But seeing the ominous silence he was enveloped in we demurr. May be, a tragedy has ocurred, may be, something he doesn't want to discuss. We let him alone and we sit in silence. People pass in different states of being occupied - mobiles, music, talking into their devices, playing games on tablets, texting, whatsapping, whatever that means. And there is silence, broken only by a toy train that whisks children around the mall, playing a tinny tune, resembling a real train's sounds. Chuck Berry's "Johnny B. Good" had an entire verse on trains:

He used to carry his guitar in a gunny sack
Sit under the tree near the railway track
Engineers would see him sitting in the shade
Strumming to the rhythm the drivers made.

Well the song is our favourite and ranks among the top ten songs of all time, and Chuck Berry is a great singer. He is still alive. We like to imitate him singing the song but can't capture his vitality, his mojo, his stage presence. The singer in us has died.

Where were we? Okay, at the mall, we sit in silence, now that we are retired, studying life and what went wrong and how it could have been corrected. We - the Sardarji and us - aren't mobile addicts. We regret certain mistakes of our life, which might have, hypothetically, contributed to global warming, religious extremism, the recrudescence of superstition and blind beliefs in people's lives. In Nairobi, Kenya, a mall was attacked and people died. A mall as the one we were sitting. In India a man who fought superstition was killed. A cousin's son died at the age of 38 in a desert kingdom. What wrongs have we done to be thus?

What went wrong with the marketing and branding of our country that we have to think of selling our family jewels to save our currency? Are we no longer the outsourcing back office of the world? What went wrong? What?

Saturday, July 27, 2013

Fwd: Another Weekend

Just another weekend and we thought we would share some things on this blog, our own sacred space, our own world we inhabit.

We have got a job after a long time in a small advertising agency started by our friends and former colleagues. We are there as the copy person, so we can work at home and only go out for meetings. That suits our working style though our novel may be delayed.

Also, we are working in advertising which pays rather well. Our friend Sujit was one such, a ponytailed copywriter with our agency of the time. We envied his ponytail, which was thick and lustrous. He told us he drew a salary of Rs 4 lakh a month. We were incredulous. How can it be possible? With that kind of money he might be having a dream life.

No, all wasn't hunky dory in his life. He lived in an upscale area which cost a bomb, his wife and daughter left him because of his drinking problem. Yes, he drank. He invited us several times for a drink and we told him that drinking is not good for him, as we ourselves had given up the habit.

But habits die hard. Very soon he was in trouble and had to be admitted to hospital. The man who admitted him was his agency head, not his wife or his father. At hospital he made progress and soon was discharged with the admonition that he should give up drinking, which was spoling his liver.

He came to our office for meetings looking pale and emaciated. He jokingly called us "Jesus Christ," for whatever reasons we don't know. Being Mallus we shared a few Mallu jokes (or jocks as a Mallu would say). He was a fountain of jokes and sayings and we loved all of them.

Then his agency head called us one day to announce the death of Sujit. He had started drinking again and this time the drinks took him. We were shocked. How can it be? It can't be, surely he was there somewhere and this must be some kind of prank.

But truth was, he was dead. Though highly paid he had an unhappy life. One of his last jokes went thusly:

An ad man after dying went to heaven. God gave him the choice of heaven or hell. St. Paul showed him heaven and Satan showed him hell. In heaven he was shown a few men in white with some angels playing the harp. Then Devil took him to hell where men in white had scotch in their hands and the angels were playing hard rock.

So the ad man chose hell, seeing as how he loved drinking. But when he was led deep into hell he saw fire, icy mountains, and weird creatures. Drinks were not available, not even water.

"This is not what you showed me," he told Satan.

"Oh, that was just the advertising and marketing, this is the truth."

Rest in peace Sujit, my friend.

Sunday, July 7, 2013

Never Ever Give Up - the Story of the Farmer

We thought of sharing a little story we read just now. Goes this way: God appeared to a weak and poor farmer and asks him to push as a big rock right in front of his cabin. So every day for one year the farmer would push at the stone from the break of dawn till evening. His body ached, his crops died, yet he kept on pushing at the rock. Then one day Satan appeared and teased him, "Why are you doing this when you haven't got anything in return? Give it up. Don't be a fool, give up."

So he decided to talk to God about it. That night he prayed, "God what shall I do? I have pushed with all my might for one year and nothing has happened. Should I give up?" 

God replied, "I only asked you to push. You did that. See your arms which are muscled and twice as strong, see your shoulders they are broad and well toned. Now work on your field and you will reap twice as you reaped earlier."

So the farmer worked on his fields and lo and behold, his take away was twice as it was in earlier years. He also became a prosperous and strong member of his community. 

Sometimes, that's how God works. 

As we work on our novel (as you are doing on your own project) we have wondered many times whether we should give up seeing as nothing great is being paid back. But God has a plan for us that we should carry on the fight and never give up. The novel will take some more time, but, surely, it will come out in print.

So, for the time being, we admire our writing muscles and really take pride in our blog. God bless!

Monday, June 24, 2013

Wondering What's Happened to the Novel?

In case you are wondering what happened to the novel we were crying from the rooftops about, it's well on its course. We have received some encouraging feedback from a Parsi poet friend of ours, which means he didn't mind our calling his community "Parisi." They being a very inclusive community, one of the best we have known in India. We have been to so many homes of Parsis we have known over the years and we like their openness and their propensity to laugh at themselves.

That being so, we are now in the stage of sitting back and reading the novel from a readers point of view, or, a neutral point of view as Wikipedia would like to have it. We forget we are the author (which is difficult) and we also look at the prose critically to see if it hangs together, by the tether, whatever. Several inconsistencies and repetitions have come to the fore, among them several that break the rule of "never repeat a word in the same sentence or para" which in reality is superfluous. We do a lot of that and they have to be - painfully - edited.

Then the novel goes for the final sub-editing. That should be easy as we aren't going to re-write anything, just doing line editing, as we used to do when we were sub-editor. A sub-editor doesn't think. He/she just tweaks language to an acceptable state without introducing any new ideas or concepts. Or, at least, that's what sub-editors used to do in the good old days, we being an oldy and all.

So what's our target, 2014? Don't know. We no longer work according to target. That was in the corporate days we had targets and timelines. No longer. Ciao to all that!  See you around.

Friday, June 7, 2013

The Bombay Fornicator - A Distinctive Piece of British Raj Furniture

Searching the web we found this image of a Bombay Fornicator. They are spread on the verandah of the David Sassoon Library of which we are a life member. Truly satisfying is the sensation of reclining on them in the breezy verandah with a newspaper in the afternoons. The long armrests on either sides can be extended to rest the feet also. We would spend many afternoons there when we were editor of the journal of the Bombay Management Association, reading newspapers, magazines and plain watching the traffic make its tortuous progression on the MG Road below.

Then we chanced upon this article about it which cherished the feeling the Bombay Fornicator gives. 

Now why we mention the Bombay Fornicator is with a purpose. Our novel "Mr. Bandookwala, MBA, Harvard" does mention the fornicator at many places. It is the favourite seat of Jamshed Bandookwala who is father of Dinshaw Bandookwala, and elsewhere in our writing too it makes an appearance. 

Though how the name was coined or invented, I have no idea. It will remain shrouded in a veil of mystery. It may be one of the many idiosyncrasies that existed around Bombay at that time, like the naming of people such as Bandook [ gun] wala and Rassi [rope] walla. We suppose these were memes which were in circulation in those days. As we all know memes do spread faster these days on the electronic medium.